Our Blog

A blog is an important asset for any company, not just for our clients! Providing valuable content helps drive traffic to your site daily!

Local SEO

January 16, 2022

Local SEO is “local search engine optimization”, and as any business surely understands, attracting local customers can be key to their success or failure. Local customers are typically: Easier (which is cost effective) to reach More likely to be loyal, which means repeat business Willing to recommend to other local customers   There are several…

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Will a Google My Business help you?

January 15, 2022

The world’s most-visited website is Google. This site currently holds more than 92% of search engine market share. Creating a Google Business Profile is an important way to bring in new customers to your business through Google search and Maps. If you’d be interested in gaining more visibility on Google, many businesses create a Google…

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Social Media and Marketing. Which platform to choose?

January 15, 2022

Many social media platforms are available and you’ve most likely wondered which one would provide the best fit for business marketing. Looking at the primary platforms, I’m sure the following come to mind: Facebook Twitter Instagram LinkedIn Snapchat Pinterest YouTube Should your business have an active presence on social media? Which platform should you use?…

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What is an SEO Audit?

January 15, 2022

An SEO audit is a website analysis that processes problems hindering search engine rankings and areas that need improvement to increase visibility in the search results and drive organic search traffic. It is essentially a “wellness check” for your website, and can be performed by your Quincy SEO Audit specialist.   The SEO audit from…

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SEO or PPC: Which is Better?

November 24, 2021

This is not an easy question to answer, as it truly depends on your current situation, objectives, and marketplace. Ideally, a combination of SEO and a PPC campaign tend to lead to the best results for any business. Understanding your prospective customers and how they search online are two keys to determining whether paid search,…

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What is a Meta Description?

November 24, 2021

Simply put, a Meta Description provides a summary of your web page and typically has a call-to-action (CTA) within the text. These descriptions are displayed within a search engine result page (SERP) to influence click-through rates. Optimal Length of a Meta Description While there is no defined length, it is best to optimize your Meta…

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Top 4 Website Features for 2021

July 17, 2021

What do some of the best websites have in common? They all utilize a combination of key website features to ensure perfection. In this blog, we will discuss 4 website features to properly build or rebuild your website. As a result, you will have a greater understanding of what you can do to perfect your…

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How to Rank Your Business on Google

May 20, 2021

Quincy Illinois SEO How To: Keywords Website Content On-Page Content Optimization Business Listings Search engine optimization (SEO) is a fancy way of characterizing the 4 how-to steps above. Simply put, a higher ranking on Google search results page (SERP) will help your business get found online. Quincy Illinois SEO expert, Barhop Design Quincy, will help…

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SEO in Quincy, Illinois

January 11, 2021

SEO in Quincy, Illinois is just as important for your business as it is for businesses based in large metropolitan areas. While this means that search engine optimization competition is higher in those areas, this should not mean your business overlooks SEO. SEO is one of the most important pieces of your website and should…

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Online Presence in 2020 and Beyond – Does your business have one?

November 5, 2020

An online presence for your business in 2020 and beyond has never been more important than it is right now. As COVID shut down the United States, most people shifted their buying habits from in-store to online. As a result, businesses with a strong online presence flourished. Was your business one that flourished or were…

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COVID-19 Online Business Trends

September 10, 2020

Which trends are here to stay? COVID-19 changed the way consumers consume and retailers retail in 2020, but what are some of the key business trends influenced by COVID-19 and will they continue post-pandemic? Let us explore. Online Grocery Sales Despite the conditions, successful retailers found their way deeper into eCommerce to fill the demand generated…

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Stay Ahead of Your Competitors Online

February 24, 2020

Enhance Your SEO Ask yourself what are people searching for to find your business. Now optimize for those keywords through your pages and blog articles. SEO gets tricky since search engines like Google constantly update their algorithms to keep businesses on their toes. Strong SEO has become increasingly reliant and with every update, Google provides…

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